September Meeting Wrap Up

Using Video to Build Your Business or Personal Brand
In September, our meeting was held at the Aladdin Shrine Center.  We were treated to delicious food provided by The Bearded Cocaire’s Smokehouse, sweet treats by Capital City Cakes, and DJ services from Party Pleasers. Our speaker was Tiffany Wilson, who talked to us about using video as a means to build our business. Tiffany is a videographer and photographer who loves the idea of taking an idea and creating it!
  • Why is video important?
    • One billion hours are watched everyday
    • It delivers a message more effectively in a short amount of time
    • Google LOVES video; having video on your platforms allows you to be more likely show up in an online search
  • Types of videos 
    • Instructional
    • FAQs
    • Testimonials
    • Brand Awareness
    • Behind the Scenes
  • Essential tools for creating a video
    • Camera
    • Microphone
    • Tripod
    • Lighting
    • Editing Software
  • Things to consider when making a video
    • Be authentic
    • Think progress over perfection
    • Be consistent and persistent
    • Always have a Call To Action in all videos
  • Where to distribute your videos
    • YouTube
    • Facebook
    • Instagram
    • LinkedIn
    • Vimeo
    • Twitter
  • Remember to:
    • Title your content appropriately; make it easy to find
    • Use tags or keywords for searchable content
    • Use #hashtags on social media

For information, Tiffany can be reached at or checkout her website 

Welcome New & Renewing Members
Renewing Members 
Lisa Nelson with Just for the Occasion


Tiffany Wilson for the great information

Kristin Baisden and the team at the Aladdin Shrine Center for hosting us
Got Ya Covered for the beautiful linens
Dashing Designs for the beautiful centerpieces and flower wall
Party Pleasers for the lighting, backdrop, and DJ services
Capital City Cakes for the yummy desserts
The Bearded Cocaire’s Smokehouse for the delicious food

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Meeting Wrap Up