WPC Education | August

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Creating Centers of Influence

This month's meeting was hosted by The Ballroom at Oakhurst where we were treated to a delicious meal.  Our speaker was Heather Waits with Bloomtastic Florist and Profitable Weddings (a company geared to helping wedding pros turn their passion into a profitable business).  Heather talked to us about how to build an army of people who promote you. 

  • Referrals are the #1 way to grow your business.
  • Centers of influence are people that can bring business your way via sales or leads.
  • Centers of influence can be found at networking events (both for the wedding industry as well as general networking events for business).
  • Align yourself with professionals that attract brides at the same level or a step above where you are currently.
  • Three to five, quality, manageable centers of influence is a good a number to start with.
  • When creating centers of influence, invite him/her to lunch so you can learn about their business to refer your clients.  They will reciprocate by asking about your business so they can refer their clients to you.
  • Creating centers of influence doesn't happen overnight.  A relationship must be formed and can take a week, a month, or maybe a year.
  • Stay in touch! Send gifts is not required, but it's appreciated.
  • Be genuine & stay positive.
  • If at first you don't succeed, try, try again!

NOT A MEMBER OF WPC?  CLICK HERE FOR REASONS TO JOIN!  JOIN BEFORE OCTOBER FOR A $35 BOOTH AT OUR ANNUAL BRIDAL OPEN HOUSE!

CLICK HERE 


Welcome New Members

  Corey Cowger with Party Pleasers

 

Welcome Renewing Members

 Amrta Kenner with Prema Designs

Cindy Spurell with Uptowne Flowers

Laura Ebel with Residence Inn by Marriott Downtown

Chris Apfelstadt with Light Up Columbus

Lisa Nelson with Just for the Occasion


Wedding News, Job Openings, and Events!

 

The Wedding Professionals of Columbus has co-op advertising opportunities available to all our members. We are looking to do the fall editions of Columbus Wedding and 614 Magazines. It would cost $165 for 25 advertisers for both publications. Email us or call 614-610-4694 for more details.

 

Columbus Bride & Groom is looking for wedding day assistants and sales managers.  If interested, contact Jamie Rapavy at info@columbusbg.com.

 

A Catered Event is seeking two chefs.  For more information, contact Bob Himes at bobh@acateredevent.biz.

 

The Boat House is looking for a Director of Catering.

The Grand Event Center is searching for an Events Manager.

Dave & Busters is seeking a Special Events Assistant. 

  

UPCOMING EVENTS

 

August 13th - Columbus Weddings Boutique, 12-4pm at Nationwide Hotel & Conference Center

 

August 18-19th - Perfect Weddings is hosting a Bel Aire Bridal Accessory Trunk Show.  All brides receive 20% off all Bel Aire accessories.  For more information, contact Liz Kemmerer at perfectweddingsbridal@gmail.com.

 

September 10th - Savvy Bridal Resale Market, 11am-2pm at Crowne Plaza Dublin.  For more info, contact Columbus Bride & Groom at info@columbusbg.com.

 

September 30th - 5K for K9s, 8am-12pm at Alum Creek State Park Beach.  For more info contact Christy Townsend at christy@thepapervow.com.

 

October 10th- from 6-9pm is the WPC Annual Membership Mixer and Bridal Open House at Tartan Fields.  Members make sure to get your $35 booth reserved today!!!  Space is limited!!  

EMAIL HERE

 

 October 22nd-23rd - Empowered Planner Society Conference at Hilton Downtown.  For more info, visit www.empoweredplanners.com/epc.

 

November 12th - The Wedding Experience.  For more info, contact Columbus Bride & Groom at info@columbusbg.com.

 

December 10th - Columbus Bridal Extraordinaire, 12-4pm at The Vault.  For more info, visit www.beautifullydesignedweddingplanning.org.

 

 

WPC Members: Do you want free promotion for your business?  

If your answer is YES, email our WPC webmaster, Liz Kemmerer, for more info!

 

*Continue to check the WPC website & Facebook page for more news, events, & updates!**

 

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THE WPC FACEBOOK PAGE:

WPC members can list your own wedding related events on our Facebook page!!  Click on the tab that says WPC & Social Events and add them to the calendar. 


A SPECIAL THANK YOU!

 Heather Waits for the great and useful tips on growing business relationships

Destiny Walters and the team at The Ballroom at Oakhurst for hosting us and providing the yummy food & beverages

Randy Laipply with Connie Duglin for the linens

Josh Staley Productions for the great music

WPC Education | July

SAVE THE DATE:  August WPC Meeting:

Oakhurst Country Club

Tuesday, August 8th from 6:30 - 8:30pm

Members - Free

Non-Members - $25

First Time Attendees - $10

RSVP: online or  email by August 3rd  


Simple Digital Marketing Mistakes & How to Fix Them

This month's meeting was hosted by The Club at Corazon.  We were treated to delicious appetizers and beverages. They also gave us day passes to try out the Club.  Our speaker was Rod Randall with Buckeye Sounds.  He spoke to us about how simple digital marketing mistakes & how to fix them. 

  • Incorrect links on marketing websites - don't make brides search for information
  • The importance of N.A.P. (name, address, phone number) - these should be listed the same everywhere
  • Google My Business - just do it!
  • Cell phone lifestyles of millennials -  your website should be mobile friendly first!
  • How does your website look on phone? How do pictures look? How does your text look? How long will it take them to view your site? NOT LONG!
  • Consider that every touch point with a bride will be on her phone - majority of today's brides use Gmail
  • Today's brides HATE generic marketing
  • Video mistakes - assuming that website visitors will click the play button. Videos should auto play

NOT A MEMBER OF WPC?  CLICK HERE FOR REASONS TO JOIN!  JOIN BEFORE OCTOBER FOR A $35 BOOTH AT OUR ANNUAL BRIDAL OPEN HOUSE!

CLICK HERE 


Welcome Renewing Members

 Maureen Mahoney with Latte 2 a Tea

Candace Conner with Event Source


Wedding News, Job Openings, and Events!

 

The Wedding Professionals of Columbus has co-op advertising opportunities available to all our members. We are looking to do the fall editions of Columbus Wedding and 614 Magazines. It would cost $165 for 25 advertisers for both publications. Email info@weddingprofessionalsofcolumbus.com or call 

614-610-4694 for more details.

 

UPCOMING EVENTS

July 14th - Dashing Designs Mobile Showroom Open House, 5-7pm at Signature Wines.  Contact Danielle Browning at dashingdesignsllc@gmail.com for more details and to RSVP.

 July 22nd - Ring & Rose free workshop discussing do's & don'ts of having an outdoor wedding ceremony at Scioto Grove Metro Park.  Contact Reverend Laura Gallant at rev.gallant@elderroseministries.com for more information.

July 23rd - Columbus Bride & Groom Open House, 11am-2pm at the Resource Center.  For more information email info@columbusbg.com.

July 28th - Canines at COSI, 4-8pm on the City View Patio.  For more information Contact Lauren Lawson at llawson@cosi.org.

August 2nd - A Taste of Hilliard, 430pm at the Makoy Center.

August 4-6th - Dublin Irish Festival

August 12th - Dublin White Wine Trail, 1-4pm sponsored by the Historic Dublin Business Association.  Cost is $25.

August 13th - Columbus Weddings Boutique, 12-4pm at Nationwide Hotel & Conference Center

WPC Members: Do you want free promotion for your business?  

If your answer is YES, email our WPC webmaster, Liz Kemmerer, for more info!

*Continue to check the WPC website & Facebook page for more news, events, & updates!**

***********************************************************************************************************************

THE WPC FACEBOOK PAGE:

WPC members can list your own wedding related events on our Facebook page!!  Click on the tab that says WPC & Social Events and add them to the calendar. 


A SPECIAL THANK YOU!

 Rod Randall for the great and useful information on how to fix common digital marketing mistakes

The Club at Corazon for hosting us and providing the yummy food & beverages and for the day passes

Randy Laipply with Connie Duglin for the linens


Wedding Professionals of Columbus

5251 Norwich Street, Hilliard Ohio 43026

info@weddingprofessionalsofcolumbus.com

614-610-4694      

Providing the best wedding vendors to Central Ohio couples!